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How to not be an arse

by Carl Brewer last modified 2013-12-11 19:31

How a prominent Melbourne bike shop got in hot water

Many of you may be aware, a prominent and very visable Melbourne bike shop got in trouble last week for posting online some topless photos from an event they had at their shop.  A lot of fuss has been made about it, I think justifiable.  What this shop did was pretty damn stupid at best, but to make it worse, they then posted online a pathetic justification of it. It blew up all over Melbourne, as well it may have been expected to.  It was a wrong thing for them to have done, and their "management" of the issue just made it worse.  If they'd said "sorry, we did a dumb thing and have learned not to do it again" and left it at that, all would probably have been forgiven by most of us.

Given the unrepentent behaviour of the shop owner after this all blew up, a complaint was raised to the shop's major supplier, and they, to their credit, did the right thing.  The suppliers brand will survive untarnished, but the shop? The guy who runs it has shown his true colours.  There are many, many bike shops in Melboune that respect their customers and female cyclists and who stock all the same stuff as this mob.  You have choices with regards to who you take your business to.  Please choose wisely.

Now we can all get back to training and racing our bikes!


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